Discover - this great adventure
We’re delighted to share the news that this great adventure are starting to work with Discover Studios – interactive designers, digital artists and AR // VR // XR developers based in London.
Discover – this great adventure is a new collaboration for museums and culture exploring the potential of digital thinking and storytelling - creating innovative digital strategies and captivating experiences.
AR on the streets and interactive print
Our complementary knowledge and skills enable us to offer new types of support and services for museums and cultural // heritage organisations around narrative interpretation, digital strategy development, storytelling experiences and the latest interactive and immersive technologies.
This new offer ranges from one off and ‘off the shelf’ technologies that can be tailored and adapted for rapid deployment in any location, to bespoke physical // digital hybrid packages for specific sites and exhibitions, as well as and longer term strategic, creative and digital partnerships.
We’re exploring four core areas of museum development, digital thinking and storytelling for heritage, guided by a narrative-led, collaborative approach:
collections: thinking differently about what you’ve got and what makes you unique, why types of stories they can tell and how they might be used differently.
audiences: engaging existing audiences in new ways, reaching out to build new audiences and exploring new forms of communication, on-site and online.
workforce: using a collaborative approach to develop a sense of internal ownership around digital transformation and strategy development, creating new approach to story-making and opportunities for storytelling at all levels.
digital: exploring what ‘digital’ could do for you at different levels and in different areas of your operations, from audience engagement, interactivity and storytelling, to preserving and sharing collections, delivering innovations in personalised retail and much more.
AR exploration in Dublin and Bath
In the rapidly changing landscape and context of COVID-19, it’s becoming increasingly important for organisations to work in new ways with new people - to rethink how they enage audiences, as well as how and where they share their story.
This is crucial for museums and cultural organisations, as well as the creative industries that serve and support them.
Here are Some of the exciting concepts and technologies we’re currently looking at:
Hands-off Interactivity – translating traditional hands-on (mechanical and screen-based) interactives into engaging digital and AR experiences that visitors on-site, as well as virtual visitors, can explore using their own devices in a safe and socially distanced way.
Interactive Print & graphics – transforming artworks, graphics and print media such as leaftlets, trail maps and catalogues into interactive markers (using image tracking and augmented reality) that launch engaging rich media content and interactivity. this means your existing materials and artworks can take on new life without having to be changed.
Navigation and Exploration – using interactive and dynamic mapping to help visitors explore a museum, heritage site or city whilst delivering relevant, accessible and engaging location-based storytelling and gamified experiences. audiences encounter content, solve puzzles, collect rewards and much more using their own devices.
Social AR – using AR and digital interactivity to engage diverse people through exploratory learning and play, supporting them to create and capture memories and share them with the world, this includes such things as heritage based Snapchat style filters or posing for a photo with an AR character from history.
Interactive 3D scanning and modelling – recording historic and exhibition spaces, as well as collection objects, using scanning technologies (including 360 film // photo, LiDAR and photogrammetry), to create 3D digital models that people can move around and interact with, and augmenting the models with narrative interpretation and interactivity, such as multimedia content hotspots, games, characters, etc.
Pervasive Gaming Platforms – interactive digital games (such as treasure hunts and trails) that can reach out beyond the boundaries of your museum(s) and heritage site(s) and engage audiences on the streets, in their homes and schools, etc. This seeks to blur the boundaries between the game experience, heritage content and the physical world - connecting with people in the places where culture happens.
Shared AR – this is really exciting and very new, the ability for multiple people using their own devices to experience and interact with the same AR experience. The potential here for digital co-creation and curation within the heritage context are immense and almost entirely untapped – from interactive and evolving digital sculptures to visitor co-curated virtual galleries.
heritage exploration at aerospace Brsitol
We’re passionate about cultural storytelling and experience design, R&D and innovation for the cultural sector.
Our goal is to help museums, arts, cultural and heritage and community organisations to imagine and develop new ways of sharing culture and connecting people.
As well as a suite of tools and experiences that can be rapidly tailored and deployed. at the same time and any site, we are exploring more strategic approaches designed to deliver significant value for portfolio organisations, museum groups and at a national level.
to find out more and to get involved simply CLICK HERE.
shared AR experience in collaboration with google
co-creation - shared AR experience